Best in the Midwest.

Meet the Energy Concepts team.

President & Founder

Craig Tarr, Licensed Engineer
Craig holds a B.S. in Mechanical Engineering from Colorado State University with an emphasis in solar and wind engineering. He brings a rare combination of passion and formal engineering expertise into the renewable industry.

A licensed engineer in 11 states, Craig is a LEED and NABCEF certified and practiced professional who has managed over $300 million of design and construction projects in 25 years.

In recognition of his contributions in elevating the standards of renewable energy, Craig was awarded the Wisconsin Market Provider Of The Year honor by the Midwest Renewable Energy Association in 2009.

Front and center.

Jon Richter, Sales Manager
Jon provides on-site consulting to define your unique needs. He holds a B.S. degree from the University of Minnesota and certification in wind, solar electric and solar thermal assessment. Jon's an expert in product applications, construction, and customer service.

Claudia Mahon, Office Manager
Claudia’s experience includes 16 years in advertising, and 4 years as personal assistant to Rebecca Kolls of ABC’s Good Morning America.

Claudia’s business knowledge and attention to detail contribute to the high level of customer service excellence. Your first impression of Energy Concepts will likely be Claudia. You’ll know you found the right company.

Behind the scenes.

Russell Gilberg, Operations Director
Successful construction requires seamless coordination. Russell carries a unique set of credentials; he is both an electrical engineer and journeyman electrician.

Russell is like a symphony conductor as he designs, procures, and manages field efforts to ensure everything happens as planned without compromises in quality. You’ll love the music his efforts make happen.

Amory Tarr, Computers
A new addition to the team. Amory's computer savvy keeps Energy Concepts' social networking and website on the cutting edge.

In the field.

Paul Steiner
Once you design the perfect system using the finest components available, you need a master craftsman to install it. With 30 years of experience, Steiner Plumbing, Heating and Electric is the region's finest.

With over $3 million in annual contracting -- including $750,000 in renewables -- Paul's firm offers craftsmanship with a personal touch. Once he hits a jobsite, you know you're dealing with skill and integrity.

Matt Steiner
Matt is a journeyman electrician who grew up under the guidance of his father. Through years of real-world experience and formal study, Matt is now a craftsman in his own right.